{"id":25737,"date":"2025-04-18T08:00:00","date_gmt":"2025-04-18T06:00:00","guid":{"rendered":"https:\/\/www.weforge.fr\/?p=25737"},"modified":"2026-06-12T14:33:08","modified_gmt":"2026-06-12T12:33:08","slug":"serial-entrepreneur-nicolas-roche-playa-rent","status":"publish","type":"post","link":"https:\/\/www.matikom.fr\/weforge\/actualites\/serial-entrepreneur-nicolas-roche-playa-rent\/","title":{"rendered":"Serial Entrepreneur | Nicolas Roche | Playa Rent"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sommaire<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.matikom.fr\/weforge\/actualites\/serial-entrepreneur-nicolas-roche-playa-rent\/#Nicolas_Roche_fondateur_de_Playa_Rent_%C2%AB_Lentrepreneuriat_cest_monter_des_projets_qui_font_sens_%C2%BB\" >Nicolas Roche, fondateur de Playa Rent : \u00ab\u00a0L\u2019entrepreneuriat, c\u2019est monter des projets qui font sens\u00a0\u00bb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.matikom.fr\/weforge\/actualites\/serial-entrepreneur-nicolas-roche-playa-rent\/#Une_solution_innovante_pour_democratiser_les_loisirs_nautiques\" >Une solution innovante pour d\u00e9mocratiser les loisirs nautiques<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.matikom.fr\/weforge\/actualites\/serial-entrepreneur-nicolas-roche-playa-rent\/#%C2%AB_WeForge_cest_le_Wikipedia_des_competences_%C2%BB\" >\u00ab\u00a0WeForge, c\u2019est le Wikipedia des comp\u00e9tences\u00a0\u00bb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.matikom.fr\/weforge\/actualites\/serial-entrepreneur-nicolas-roche-playa-rent\/#Un_parcours_entre_technique_et_entrepreneuriat\" >Un parcours entre technique et entrepreneuriat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.matikom.fr\/weforge\/actualites\/serial-entrepreneur-nicolas-roche-playa-rent\/#%C2%AB_Lerreur_que_jai_faite_au_debut_Vouloir_tout_faire_seul_%C2%BB\" >\u00ab\u00a0L\u2019erreur que j\u2019ai faite au d\u00e9but ? Vouloir tout faire seul.\u00a0\u00bb<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nicolas_Roche_fondateur_de_Playa_Rent_%C2%AB_Lentrepreneuriat_cest_monter_des_projets_qui_font_sens_%C2%BB\"><\/span><strong>Nicolas Roche, fondateur de Playa Rent : \u00ab\u00a0L\u2019entrepreneuriat, c\u2019est monter des projets qui font sens\u00a0\u00bb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dans le paysage de l\u2019innovation nautique, <a href=\"https:\/\/www.playa-rent.fr\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Playa Rent<\/a> s\u2019impose comme une solution pionni\u00e8re. Derri\u00e8re cette entreprise, Nicolas Roche et ses associ\u00e9s r\u00e9inventent l\u2019acc\u00e8s aux loisirs nautiques en proposant des stations autonomes de location de paddles et kayaks en libre-service. Entre vision, innovation et structuration, il nous partage son parcours et l\u2019impact de WeForge Angers sur son d\u00e9veloppement.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Une_solution_innovante_pour_democratiser_les_loisirs_nautiques\"><\/span><strong>Une solution innovante pour d\u00e9mocratiser les loisirs nautiques<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Fond\u00e9e en 2023, Playa Rent con\u00e7oit et commercialise des stations de location autonomes pour le mat\u00e9riel nautique. \u00ab\u00a0C\u2019est le m\u00eame concept que les v\u00e9los en libre-service en ville\u00a0\u00bb, explique Nicolas Roche. Gr\u00e2ce \u00e0 une technologie brevet\u00e9e int\u00e9grant \u00e9lectronique, logiciel et m\u00e9canique, ses stations permettent aux acteurs du tourisme, clubs nautiques et collectivit\u00e9s d\u2019offrir un service cl\u00e9 en main, accessible \u00e0 tous.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avec un mod\u00e8le bas\u00e9 sur l\u2019\u00e9conomie de la fonctionnalit\u00e9, Playa Rent r\u00e9pond \u00e0 une probl\u00e9matique majeure : <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u00ab\u00a0Plut\u00f4t que d\u2019importer un paddle d\u2019Asie qui restera la plupart du temps dans un garage, nous proposons du mat\u00e9riel fabriqu\u00e9 en Bretagne, en plastique recycl\u00e9 et \u00e0 un co\u00fbt abordable.\u00a0\u00bb<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Aujourd\u2019hui, l\u2019entreprise men\u00e9e par Gilles Fatton, industriel, Julien Duprat, d\u00e9veloppeur informatique et Nicolas Roche, en charge de la technologie et du d\u00e9veloppement commercial, est en phase d\u2019industrialisation et pr\u00e9pare une lev\u00e9e de fonds d\u2019un million d\u2019euros pour acc\u00e9l\u00e9rer son expansion en Europe et \u00e0 l\u2019international.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"25739\" src=\"https:\/\/www.matikom.fr\/weforge\/wp-content\/uploads\/2025\/04\/Image1-1024x619.png\" alt=\"\" class=\"wp-image-25739\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"25738\" src=\"https:\/\/www.matikom.fr\/weforge\/wp-content\/uploads\/2025\/04\/MES-Station1-912x1024.jpg\" alt=\"\" class=\"wp-image-25738\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"25741\" src=\"https:\/\/www.matikom.fr\/weforge\/wp-content\/uploads\/2025\/04\/Playa-rent-16-1024x683.jpg\" alt=\"\" class=\"wp-image-25741\"\/><\/figure>\n<\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%C2%AB_WeForge_cest_le_Wikipedia_des_competences_%C2%BB\"><\/span><strong>\u00ab\u00a0WeForge, c\u2019est le Wikipedia des comp\u00e9tences\u00a0\u00bb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.matikom.fr\/weforge\/coworking-angers-centre\/\" target=\"_blank\" rel=\"noreferrer noopener\">Entreprendre, c\u2019est s\u2019entourer.<\/a> Pour Nicolas Roche, \u00e9voluer dans un espace de coworking \u00e9tait une \u00e9vidence : <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u00ab\u00a0J\u2019ai toujours aim\u00e9 travailler en open space. L\u2019\u00e9change humain est un moteur de progression rapide. Au d\u00e9but, je n\u2019avais pas le luxe d\u2019un bureau d\u00e9di\u00e9 et tout \u00e9tait m\u00e9lang\u00e9 entre le pro et le perso. WeForge m\u2019a offert un cadre structurant, propice aux \u00e9changes et \u00e0 la construction d\u2019un r\u00e9seau professionnel fort.\u00a0\u00bb<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Pour lui, WeForge est un v\u00e9ritable \u00e9cosyst\u00e8me qui facilite la mise en relation avec d\u2019autres entrepreneurs et experts. \u00ab\u00a0C\u2019est une maison des comp\u00e9tences o\u00f9 chacun apporte sa pierre \u00e0 l\u2019\u00e9difice.\u00a0\u00bb<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_parcours_entre_technique_et_entrepreneuriat\"><\/span><strong>Un parcours entre technique et entrepreneuriat<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dipl\u00f4m\u00e9 d\u2019une \u00e9cole d\u2019ing\u00e9nieur et passionn\u00e9 de technologies et de sports nautiques, Nicolas Roche a travaill\u00e9 dans des univers tr\u00e8s vari\u00e9s : m\u00e9tallurgie, industrie p\u00e9troli\u00e8re, logiciels&#8230; Il y a trois ans, il pose les premi\u00e8res pierres de Playa Rent avec une approche pragmatique : \u00ab\u00a0J\u2019ai toujours aim\u00e9 monter des projets. Le vrai d\u00e9clic a \u00e9t\u00e9 le jour o\u00f9 j\u2019ai d\u00e9clar\u00e9 sur la sc\u00e8ne d\u2019un concours de projet innovants qu\u2019il y aurait une station install\u00e9e quelques mois plus tard. J\u2019avais fait \u201cAll-In\u201d et il fallait tenir parole.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aujourd\u2019hui, Playa Rent est en plein d\u00e9veloppement commercial et s\u2019attaque \u00e0 un nouveau d\u00e9fi : rendre accessibles les fauteuils roulants tout-terrain aux personnes en situation de handicap sur les plages et sentiers naturels. Un projet inclusif qui prend forme avec Pornic.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%C2%AB_Lerreur_que_jai_faite_au_debut_Vouloir_tout_faire_seul_%C2%BB\"><\/span><strong>\u00ab\u00a0L\u2019erreur que j\u2019ai faite au d\u00e9but ? Vouloir tout faire seul.\u00a0\u00bb<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En tant qu\u2019entrepreneur, Nicolas Roche a rapidement compris l\u2019importance du r\u00e9seau et des partenaires. \u00ab\u00a0L\u2019erreur initiale a \u00e9t\u00e9 de me focaliser sur la technique sans d\u00e9velopper suffisamment l\u2019\u00e9cosyst\u00e8me autour du projet. Prendre son t\u00e9l\u00e9phone, rencontrer des acteurs locaux comme Pornic Agglo D\u00e9veloppement, Atlanpole ou encore Angers Technopole a \u00e9t\u00e9 un axe important dans la r\u00e9ussite du projet.\u00a0\u00bb<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Son conseil pour ceux qui veulent se lancer ? \u00ab\u00a0S\u2019entourer, partager son projet et f\u00e9d\u00e9rer des personnes qui y croient. L\u2019entrepreneuriat, c\u2019est avant tout une aventure humaine.\u00a0\u00bb<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Avec Playa Rent, Nicolas Roche transforme le paysage des loisirs nautiques et de l\u2019accessibilit\u00e9. Gr\u00e2ce \u00e0 l\u2019\u00e9nergie collaborative de WeForge Angers, il structure son d\u00e9veloppement et construit un r\u00e9seau d\u2019entrepreneurs qui partagent la m\u00eame ambition : innover et rendre le sport accessible \u00e0 tous.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"mailto:nicolas.roche@playa-rent.fr\" target=\"_blank\" rel=\"noreferrer noopener\">J&rsquo;envoie un mail \u00e0 Nicolas<\/a><\/div>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.matikom.fr\/weforge\/a-propos\/\" target=\"_blank\" rel=\"noreferrer noopener\">En savoir plus sur WeForge<\/a><\/div>\n<\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.matikom.fr\/weforge\/wp-content\/uploads\/2025\/04\/Infographie-Playa-Rent.png\" alt=\"\" class=\"wp-image-25740\" style=\"width:512px;height:auto\"\/><figcaption class=\"wp-element-caption\">Infographie Justine Homea concept<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans le paysage de l\u2019innovation nautique, Playa Rent s\u2019impose comme une solution pionni\u00e8re. Derri\u00e8re cette entreprise, Nicolas Roche&#8230;<\/p>\n","protected":false},"author":3,"featured_media":25742,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[512,513],"tags":[515,517,582,948],"class_list":["post-25737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","category-serial-entrepreneur","tag-angers","tag-entrepreneur","tag-forgeron","tag-location"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Serial Entrepreneur | Nicolas Roche | Playa Rent - Weforge<\/title>\n<meta name=\"description\" content=\"Dans le paysage de l\u2019innovation nautique, Playa Rent s\u2019impose comme une solution pionni\u00e8re. 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